Outdoor Voices (aka the coolest new activewear brand on the scene) is quickly making moves to set up outposts across the country. Its newest base? The Marin Country Mart just north of San Francisco. While the company is already displaying its innovative high-tech clothes in the store, it's also getting creative with its design.
The new pop-up is inspired by the nearby topography, with references to the foggy peak of Mount Tamalpais and the rolling coasts of the Marin Headlands with its fun displays. Rolling racks are replaced by curvy colorful shapes with on-palette clothing and gear on display. Will Fox — the same designer behind Outdoor Voice's Austin, TX HQ — pulled off this unique design.
Not only does this cool location offer your fave OV sweats and #doingthings hats, it also will offer regular workout classes and activities like bike rides, hikes, and jogs for locals. Between the design and community events, Outdoor Voices clearly wants to celebrate the amazing active NorCal lifestyle in its brand new space. If you're in the area, we definitely recommend taking a peek while it's still in town.